Loading…
Canada’s conference with a heart!
← Back to schedule
B3-2: Growing Your Monthly Donor Base: A Multi-Channel Success Story
Thursday June 12, 2025 1:50pm - 2:50pm MDT
Room 416 - 4th Floor
Want to expand your monthly donor base? Join Lisa from Keys Marketing Group and Karri from Harvey McKinnon Associates as they reveal the strategies behind a multi-channel fundraising success. Discover how the Lions Foundation of Canada Dog Guides increased their monthly donors by 40% using an integrated approach with digital ads, direct mail, and telemarketing.

Walk away with actionable insights to boost your own donor retention and revenue!
Speakers
avatar for Karri LaJeunesse

Karri LaJeunesse

Senior Account Manager, Harvey McKinnon Associates (HMA)
Karri LaJeunesse is a passionate fundraiser with 15 years of experience helping organizations create lasting impact. As a Senior Consultant at Harvey McKinnon Associates, she leads fundraising programs for Oxfam Canada, the Greater Vancouver Food Bank, and the Lions Foundation of... Read More →
avatar for Lisa Smith

Lisa Smith

Director of Operations, Keys Marketing Group
Lisa Smith is a dynamic fundraising leader with over a decade of experience helping Canadian charities and nonprofits grow their donor bases and maximize impact. As Director of Operations at Keys Marketing Group, she specializes in telefundraising, donor engagement, and strategic... Read More →
Thursday June 12, 2025 1:50pm - 2:50pm MDT
Room 416 - 4th Floor
  Breakout session

Log in to save this to your schedule, view media, leave feedback and see who's attending!

Tweet Share
Share Modal

Share this link via

Or copy link